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RichCall 5.4 release: more control, stability and visibility across customer sessions

Meet the updated version of RichCall, a solution for remote video customer service. The release includes improved push notification delivery, expanded session and user management capabilities, new identification parameters and enhancements for mobile browsers. These updates are designed to improve customer communication control, service quality, and make agents’ workflows more efficient and user-friendly.

Aurus team is pleased to announce the release of the new RichCall version. The update impacts both the customer experience and the business-side tools for administration and control.

The key focus of this release is connection stability, enhanced context sharing and additional tools for managing users and sessions.

Improved stability and mobile experience for video sales

Fixed push notification delivery issues in RMA (RichCall mobile app)
Push notification reliability has been improved, directly impacting how quickly customers can join video sessions for product viewing and purchasing.

RMA update for iOS
The mobile app has been optimized for better performance, compatibility and stability. RichCall mobile applications are available across all platforms.

Links from RMA now open in a mobile browser
Improved usability when working with external resources.

RichCall video calls can now be embedded in Telegram
Enhanced reliability of session launch when accessed via Telegram.

More context for agents

Call context in incoming call notifications
Agents can now see customer context data before answering a call, regardless of the RichCall interface used. This reduces handling time and enables more personalized conversations from the very first seconds.

Hidden parameters in standalone widget links
When initiating a call via a standalone widget, you can now pass custom hidden parameters. This allows automatic enrichment of the call with context such as product interest, customer region, or authentication status. This works across all scenarios – from website buttons to QR codes and direct links. As a result, agents have full context before the conversation starts, enabling a more personalized customer experience.

Customer identification
Enhanced capabilities for accurate customer identification and session matching. Calls from the same customer are now linked, improving reporting transparency and enabling more effective issue resolution.

Session and user management

Filtering successful sessions
Allows you to separate completed interactions from technically interrupted ones and analyze communication efficiency more accurately.

User blocking
A new tool to restrict access for abusive or non-compliant users.

Metadata retention during media cleanup
When media files are periodically deleted, metadata is preserved in the database. This ensures data completeness for analytics and reporting.

Reporting system update

More transparency with the “Reports” section
We moved concurrent session data to the main admin dashboard and introduced a dedicated Reports section.

Now administrators and supervisors can view for a selected period:

  • total number of handled sessions                                                          

  • how sessions were completed                                                                                        

  • workload distribution across agents                                                                                                   

  • performance trends by day, week and month                                                                              

This makes it easier to evaluate team workload, track key metrics and make better operational decisions.

Improved visual experience

Background blur and replacement (desktop)
Participants can now blur or change their background during video sessions on desktop devices, improving privacy and maintaining a professional appearance.

Business value

This RichCall update strengthens control over digital communications:

  • improves connection stability                                                                               

  • provides more context for personalized service                                                                

  • simplifies integration with internal systems                                                                

  • adds new tools for filtering and management                                                                      

  • increases transparency of interactions                                                                                            

  • enhances both customer and agent experience                                                            

If you’d like to explore how the new RichCall capabilities can support your workflows, get in touch with us and we’ll arrange a demo based on your business needs.

Interested?
We will be happy to share our expertise to solve your business and technology challenges.

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