Aurus, a value-added Cisco Solution Partner, starts operations in India

Russia-headquartered software vendor Aurus, specializing in enterprise collaboration and contact center software, has started operations in India.

Being a Cisco Solution Partner from the very first hour, Aurus has built a comprehensive portfolio of software solutions working on top of Cisco collaboration platforms – Cisco UCM, UCCX / UCCE and Cisco Meeting Server. By enriching Cisco solutions with tens of features not available natively, Aurus boosts Cisco UC user experience and accelerates the ROI on enterprise communication network.

“We are quite excited about the Indian market and committed to building our business here.” said Alexander Anoshin, CEO and founder of Aurus. “Since the very first steps in India we have enjoyed a positive feedback from the local customers and partners. The market is very open and extremely interested in modern collaboration tools, so landing in Delhi was not a tough decision.”

All the sales and service activities for India & APAC markets are now headed by DJ Dutta, a known professional in the enterprise collaboration industry, based out of Delhi.

“Indian users are always open to try out new products provided such products enhances overall performance of their organizations.” said DJ. “Key aspects they consider apart from product capabilities are long term commitment of the vendor and support infrastructure before investing in any new product. Aurus has started its India operation with the key objectives of empowering partners in research & sales and building India centric products jointly with the feedback of partners. We have received excellent initial response from some of the large customers and partners and we are confident that this response will increase manifold once they use Aurus products more & more.”

Aurus sales model is totally based on a network of qualified partners so the primary goals of the dedicated entity in India are to extend the partner network, support them in research and sales and deliver value-added apps to Cisco end users.

You’re welcome to contact Aurus-India and DJ at +91 98101 70552.

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